Free shipping across India · Cash on Delivery
The Routine Lab
The Routine Lab Brightening Face Serum, 30 ml
30 ml
BrightenHydrateGlow

Brightening Face Serum

Brighten | Hydrate | Glow Effortlessly

Three proven brighteners — Niacinamide, Vitamin C and Alpha Arbutin — plus Hyaluronic Acid to hydrate, in one lightweight daily serum that fades dark spots.

₹670MRP · inclusive of all taxes
Offer:Buy 2 Face Serums for ₹999 — save ₹341. Applied automatically at checkout.
Quantity
1
Dispatches in 1–2 days · Delivered in 3–7 days across India

Cash on Delivery — pay only when it arrives at your door.

Free shipping across India MRP inclusive of all taxes

Paraben FreeSulphate FreeCruelty FreeNasties FreeMade With Love

what's inside

The actives that do the work

5%

Niacinamide

Strengthens the skin barrier and evens out tone

5%

Vitamin C (Ethyl Ascorbic Acid)

A stable vitamin C that visibly brightens and improves complexion

1%

Alpha Arbutin

Targets dark spots and stubborn pigmentation

1%

Hyaluronic Acid

Draws in moisture for plump, dewy skin

Why your skin will thank you

  • Brightens skin and improves complexion
  • Helps reduce dark spots and uneven tone
  • Hydrates skin and keeps it soft

Routine tip: Step 2 — Treat (AM & PM). Consistency yields transformation — stick with it for 4–8 weeks to see the change.

How to use

  1. Apply 2–3 drops on clean face and neck.
  2. Gently massage until fully absorbed.
  3. Use twice daily — morning and night — for best results.

Pairs well with: Oil-Control Face Wash step 1 of the same routine.

Full ingredients list (INCI)The complete INCI list, nothing hidden

Purified Water, Niacinamide, 3-O-Ethyl Ascorbic Acid, Glycerin, Phenoxyethanol (and) Ethylhexylglycerin, Alpha Arbutin, Sodium Hyaluronate, Xanthan Gum, Hydroxyethyl Cellulose, Fragrance, Disodium Ethylenediaminetetraacetate.

No parabens, no sulphates, no nasties — cruelty free and made with love.

Caution & safe useA few sensible precautions before you start
  • For external use only.
  • Avoid contact with eyes.
  • Patch test before use.
  • Keep out of reach of children.
  • Store in a cool, dry place.
Product detailsNet content, shelf life, manufacturer & care
Net content
30 ml (1.01 fl oz)
MRP
₹670 (inclusive of all taxes) · ₹22.33 per ml
Shelf life
Best before 24 months from date of manufacture
Country of origin
India
Marketed by
The Routine Lab, 12, Malipura, Peergate, Bhopal - 462001
Manufactured by
Cosmetify, 396, Ind Area, Phase 1, Panchkula, HR-134109 (India) · Mfg. Lic. No. 265 COS (H)
Customer care
+91 74409 90971 · theroutinelab@outlook.in · www.theroutinelab.in

better together

Complete your routine

Oil-Control Face WashSkincare

Face Wash

Oil Out. Glow On

A 2% Salicylic Acid gel wash that gets pore-deep to clear oil, breakouts and dullness — balanced with Niacinamide, Zinc PCA and calming Allantoin so skin never feels stripped.

View details
₹250100 ml
Barrier-Repair MoisturizerSkincare

Moisturizer

Moisturizing Skin Therapy

Ceramide NP, Niacinamide, Vitamin E, Panthenol and Avocado Oil work together as daily skin therapy — repairing the barrier while keeping skin soft, calm and hydrated.

View details
₹39550 g
Strengthening 2-in-1 ShampooHaircare

2 in 1 Shampoo

Strengthening | Smoothening | Nourishing

Caffeine energises the scalp while Hydrolyzed Keratin rebuilds every strand — finished with nourishing Argan Oil and Panthenol. Cleanse and care, in one bottle.

View details
₹515200 ml